Top 5 Communication Apps Performance in Central America, Q3 2022

In Q3 2022, the top communication apps in Central America exhibited notable trends in downloads, revenue, and active users. Here's a detailed look at the performance of these apps, based on data from Sensor Tower.

WhatsApp Messenger remained a dominant force with weekly downloads fluctuating between approximately 494K and 706K. The app saw its highest downloads in mid-August. Revenue was relatively stable, hovering around $47 to $52 per week. Active users steadily increased from around 80.4M in late June to over 81.7M by the end of September.

Messenger, developed by Meta Platforms, Inc., showed consistent weekly downloads, generally staying within the range of 476K to 525K. Revenue for the app peaked at $268 in early August but saw a slight decline towards the end of the quarter. Active users experienced a gradual decline from approximately 31.6M to 30.3M throughout the quarter.

Snapchat experienced a surge in weekly revenue, especially in September, where it peaked at $1.1K. Downloads ranged from 268K to 322K, with a noticeable increase towards the end of the quarter. Active users for Snapchat grew steadily from about 23.1M to over 24.1M by late September.

Telegram also showed strong performance with weekly downloads fluctuating between 251K and 312K. Revenue saw significant spikes, reaching as high as $2.2K in late August. Active users hovered around the 4.2M to 4.3M mark, with slight variations throughout the quarter.

WhatsApp Business maintained a stable download rate, typically around 180K to 206K per week. Active users grew from approximately 4.3M in late June to over 4.5M by the end of September. Revenue for WhatsApp Business was minimal, with only negligible amounts recorded during the quarter.

For more detailed insights and data, visit Sensor Tower.